Welcome to the Official Web Site of the...
Brodhead Chapter - Trout Unlimited.
P.O. Box 863 -- Brodheadsville, PA 18322
The BTU Chapter Electorate has spoken!
CONGRATULATIONS TO OUR NEW Officers and Directors!
EXECUTIVE OFFICERS (3)
Todd Burns, PRESIDENT
Will Daskal, VICE-PRESIDENT
Eric Baird, SECRETARY-TREASURER
Don Baylor, Gerry Bortz, Ann King Foster, Jeff Heberley, Greg Malaska,
Don Miller, George Sappah, John Smith, Russ Thrall and Tom Van Zandt.
TU’s Headwaters Youth Program helps foster a sense of respect for the natural world and engages young people in hands-on conservation projects in their home waters.
Encompassing a range of programs and projects known as the Stream of Engagement, Headwaters serves children, teenagers and young adults. From the nationally-recognized, science-based Trout in the Classroom and Adopt-a-Trout programs to summer fly fishing camps, leadership summits and fly fishing clubs, Headwaters involves young people in TU’s mission to protect and restore the nation’s coldwater resources. Find out more at: tu.org/headwaters
DID YOU KNOW?
Chief Marketing Officer
Did you know that last year 5 million Americans took part in the sport of fly fishing? While it's true, many were dabblers and first-timers, and some might never try the sport again, it's estimated that about a million are true enthusiasts.
TU members make up about 15 percent of those folks. Now, why is that important? Because fly fishing, no matter where you start (on bluegills, on the salt, or stocked trout), is TU's front door. It teaches the entomology that brings us intimate knowledge of the ecology of our coldwater fisheries and homewaters. And eventually it kindles a spirit of conservation in those who take part. What's more important is that fly fishing creates community – and ours is one that is truly built around service. That's because we make fishing better. You know this and our members know this, and you know that, in order to grow and expand our community, we must increase the number of fly fishers.
I've spent the last several months getting to know TU, starting with many of you in the grassroots. I've visited and fished with TU's leaders in more than a dozen states already and truly look forward to visiting several more this year. After a few meetings, I noticed a pattern. The key questions tended to be: What are we doing to grow membership? What are we doing to empower our chapters and councils to be successful? And when the heck are you going to fix that pesky website?
Well... we are taking a hard look at how we communicate, especially through all our digital channels, starting with the website. In fact, I'm happy to announce we will soon be refreshing the website front-end so it will be a more simple, elegant and easy user experience – and we'll be asking for your insights on how to make it better. Also – and this is important, because we'll be depending on you for your input – we are looking at our brand experience to help us unify our brand message, look and feel, so new members feel attracted to and welcome to TU... at any level.
But that's not all.
As TU's chief marketing officer, I believe it starts with a powerful and simple strategy and a guiding principle. Grow the sport and we'll grow membership. We've got to double-down on what engenders so much love and passion for trout and salmon in the first place. The national marketing and communications team are receiving new training and direction on how to develop campaigns that will do exactly this. For the first time this year, TU had a sizable contingent at the fly fishing trade show (IFTD) and we met with the leaders of the fly fishing industry to discuss how we will jointly introduce new people to the sport and to TU. We are also going to develop more partnerships with our sister fishing and outdoor organizations to help us expand our reach and further share the TU message among anglers.
I feel blessed to have arrived at TU at a time when we are truly rising. Together, we will develop strategies to make our chapters more engaging and welcoming for women, youth and people of color – and I know fly fishing and the conservation work we do will be a big part of that. I know to grow, we must listen to each other, share and execute the best practices that many chapters are already using to attract new members. I'm confident that we can be so much more than 15 percent of America's fly fishing enthusiasts – I know TU's leaders won't settle for anything less than our membership being 100 percent. I look forward to working with you all to grow the sport, and grow TU.
Chief Marketing Officer
Special Offer for Women Renewing from Membership Drive
In the fall of 2012 and again in the spring of this year, TU launched two campaigns aimed at getting more women to sign up as members. In doing so, women were offered complimentary trial TU memberships over the course of the two drives. Over 2,500 women have signed up just this spring! What a great success. As part of the most recent drive, we hosted a friendly competition of chapters. For recruiting over 100 women, the 211 – Southcentral Alaska chapter came in first place. The 066 – Guadalupe River chapter in Texas came in second and the 024 – Madison-Gallatin chapter in Montana came in third. Thanks to all of you who reached out to women in your community and invited them to join TU. Thanks especially to those of you that took the extra step and used the resources in the Leaders Only Tools section of the website to reach out to these women and welcome them to your chapter.
We place a special emphasis on the renewals since our goals include both adding more women to our ranks and engaging more women in TU's leadership. In order to bump up our retention of women who joined through one of these membership drives, we're extending the renewal drive through the end of 2014. Women renew for half price, at a special $17.50 rate, and the recruiting chapter will receive $15 of that $17.50 in the form of a special rebate. This reduced-rate renewal is only available for women who joined through the complimentary trial membership drive, and it will end on Jan. 1, 2015. This special deal is found at tu.org/womenrenew. If you have any questions, please contact Heidi Oberstadt, TU's Women's Membership Coordinator, at email@example.com.
CASTING FOR RECOVERY
Brodhead TU Helps our Friends at the Casting For Recovery Fund Raiser at Cabela’s
Don't forget to register!
PATU would like to remind you to register for the upcoming 2014 Annual Fall Meeting which is being held September 13th at the Shaver's Creek Community Building in Petersburg, PA.
Everyone is welcome! We will have our traditional meeting with breakout sessions on membership engagement and other helpful topics. There will also be a fall festival with games and fun activities for all ages, so bring the whole family! You definitely won't want to miss the annual pig roast on Saturday night. Everyone is also welcome to stay for the executive committee meeting on Sunday, September 14th.
To register to attend the meeting or view the agenda, you can either go to the PA Trout website, or check out the insert in the just released Summer 2014 edition of the PA Trout newsletter, available here.
We hope to see all of you at the meeting! This will be a great time to connect with other members and gain useful information to take back to your chapter!
If you have any questions, please contact Samantha Kutskel at firstname.lastname@example.org or 814-359-5233.
Calendar of Upcoming PATU Events
September 21- Fishing Skills Instructor (FSI) Course
November 1- Aquatic Invasive Species (AIS) Conservation Workshop
We are now on FACEBOOK!
1. Simply, log in to YOUR own FB page.
2. Send an “ADD FRIEND” REQUEST to “brodheadtu”.
3. We’ll then add you to our Facebook Page as a friend.
4. Lastly, please “LIKE” our page.
THEN, you can follow our chapter activities, get meeting & event notices and
link your fishing photos to our page for everyone to enjoyment!
Trout Unlimited Today
Today, Trout Unlimited is a national organization with more than 150,000 volunteers organized into about 400 chapters, such as our Brodhead Chapter here in Monroe County, PA.
We are a dedicated grassroots group of conservation-mined members who share a love of fishing and a desire to protect and restore our local stream habitat by applying "the very best information and thinking available" in our conservation work for assessing the health of cold water fish species throughout our home range.
These goals require us to work with and to collaborate with other local and regional conservation partners, such as the Monroe County Conservation District, the Brodhead Watershed Association, the PA Department of Environmental Conservation, to begin to rebuild our county’s natural of watershed resiliency. Such efforts are crucial if our trout are to survive climate change and the host of threats facing them by the huge influx of residents to our area and the projected population growth for the next decade. With more localized home construction, increased loss of habitat, increased non-source point pollution, improper permitting of stream-impinging projects and weak zoning enforcement of extant regulations, our local streams are in more jeopardy today than ever before.
We here at the Brodhead Chapter clearly understand the nature of the problems which we face and the Herculean efforts that are demanded of us as we strive to serve as the stewards of our cold-water fishery, and we pledge ourselves to do everything humanly possible to make a meaningful difference for our cold water fisheries.
Monroe County Conservation Center
8050 Running Valley Road
GPS Coordinates for Monroe County Conservation District/EE Center:
Longitude (West) - 750 17’ 48.552” Latitude (North) 400 59’ 21.1164”
Directions to Monroe County Conservation District and the Monroe County Environmental Education Center
(Exit 302 I-80West or 302B I-80 East)
* Make a left onto Route 611N
* Make a left onto Rim Rock Road at next traffic light
* Follow for 0.4 mile, bare right onto N. Easton-Belmont Pike
* Follow 0.2 mile, then bare right onto Running Valley Road
* MCCD/MCEEC will be 0.7 mile on left.
All general meetings of the Brodhead Chapter of Trout Unlimited are completely free and open to the general public. You don’t have to be a member of the Brodhead Chapter of Trout Unlimited to attend one of our exciting lectures or informative monthly general membership meetings. We’d love to have you join us any time that it fits into your schedule!
This site was last updated on September 21, 2014.
Web-Master: Will Daskal/Will Daskal Fine Art
Web-Master Contact: email@example.com